10+ Best Google AdSense Alternatives for WordPress: 2022

AdSense is a free and easy way to earn money by displaying advertisements on your website.

Google’s ad network links advertisers seeking to run advertising on the web with publishers looking to monetize their websites, making it easy for both to succeed.

Additionally, AdSense is a service that links publishers and advertisers, allowing AdWords advertisers to bid on ad space on sites including yours.

You will spend less time promoting and selling your advertising space and more time focusing on producing the best content for your users by partnering with an ad network like AdSense.

Living in this digital age and world, you might be aware of the word “AdSense.” So let us dive deeper into what an “AdSense Arbitrage” is.

The simultaneous purchase and sale of an asset are known as arbitrage. The vendor makes a profit by selling an asset at a higher price than they paid for it.

So you might wonder how an AdSense arbitrage work. Suppose you invest some money in deriving traffic to your website and have AdSense placed on your website or the webpage. When visitors click those ads, you generate income via AdSense.

In simple terms, AdSense arbitrage is the process of obtaining traffic by paid means and turning the traffic into paid clicks through AdSense ads.

The catch with digital arbitrage is that you can make more money from AdSense ads than you spend purchasing website traffic.

Why Should You Need an AdSense Alternative?

Google Adsense is one of the most popular tools which helps you make money online through blog adverts or on your website, but some excellent alternatives are there for you to try out.

There might be some issues while setting up a Google AdSense account, such as getting approval for displaying ads. 

But if you want to diversify and earn more revenue through your online platform, you need to consider various alternatives available.

So with that in mind, let us take a look at the best Google AdSense alternatives for your site in 2021:

Best Google AdSense Alternatives for Small Publishers with New Sites

1. Infolinks: Best AdSense Alternative for New Sites

Infolinks is one of the best Google AdSense alternatives for small publishers or new websites, with over 350,000 publishers and over a decade of experience. Furthermore, for any blog or website that already uses AdSense, the sticky and interstitial ad units are a fantastic source of additional revenue.

• To be eligible for the program, publishers must have at least 10,000 monthly page views.
• Features include auto-refreshing advertisements, high-impact ad formats, and the ability to monetize global traffic.
• Recommend for: Relatively new websites with a worldwide audience.
• Payment: One of the best payment terms in the industry is NET 30 days.
• Infolinks is one of the most highly recommended ad networks for new blogs and websites due to its moderately fast approval policy.

How to Get Started with Infolinks | Code Installation Guide

Here are the steps required to get started with Infolinks-

• You need to signup with Infolinks using the link given below. 
• Once the signup process is complete, your site will be reviewed, and once your site is approved, you’ll be able to generate the ad tags
• They will share with you the ads.txt lines file, which you need to update to your existing ads.txt file. 
• You need to place the code just before the closing of your </body> tag. 

Infolinks offers sticky ads for better visibility and revenue growth.

2. Mediavine: High Paying AdSense Alternative for Small Publishers

One of the best Adsense alternatives for new sites, Mediavine is a fantastic AdSense substitute that works best on websites with low CTRs and long-form content. Mediavine has partnered with Google ADX Demand and several other SSPs to bring you the best CPM prices. They also boast of lazy loading advertising to ensure that the page speed of your website is not hindered.

• Publishers must have at least 50k monthly sessions based on their Google analytics results.
• Auto-refresh ads, high CPM display ads, lazy loading ads, video ads, and native ads are some of the features available.
• Websites with a high amount of US or Tier 1 traffic are recommended.
• Mediavine’s approval policy is to provide high CPMs to its publishers. When it comes to authorizing websites for their forum, they are very strict. You’ll need at least 80% tier-one traffic that’s also of good quality.

How to Get Started with Mediavine | Code Installation Guide

Here are the steps required to get started with Mediavine-

• You need to signup with Mediavine using the link given below. You have to attach an analytics data screenshot for them to review your website. 
• The team will review your site and come up with approval recommendations if needed. 
• They will share with you the ads.txt lines file, which you need to update to your existing ads.txt file. 
• Thereby you need to place the ads code as instructed. 

3. Ezoic: The Best Google AdSense Alternatives for Your WebSite

Ezoic is one of the best Google AdSense alternatives, ideal for all kinds of websites. Ezoic is the best option if you want to raise ad sales and rely on a skilled outsourced service. You can view premium display, native, and video advertising all in one place with Ezoic.

• Traffic Requirement: To see the advantages of AI-based optimization, publishers must have at least 50k monthly sessions.
• Auto-refresh ads, high CPM display ads, lazy loading ads, video ads, and native ads are some of the features available.
• Websites with a high amount of US or Tier 1 traffic are recommended.
• Ezoic accepts websites with a moderate amount of traffic and high-quality content. With Ezoic, you can make a lot of money even with average traffic.

How to Get Started with Ezoic | Code Installation Guide

Here are the steps required to get started with Ezoic-

• You need to signup with Exoclick using the link given below. 
• Once the signup or registration process is complete, you will be taken to the dashboard, where you need to click on ‘new site.’  
• Once your site is approved, you can create zones and choose your preferred ad format. Ezoic offers a lot of tools and customizations to improve your overall advertising revenue.

4. Media.net: Best Contextual AdSense Alternative for Publishers

One of the AdSense alternatives for WordPress, Media.net monetizes the traffic in unique niches such as home decor, home renovation, student loans, fitness, personal finance, retirement, and more in the United States, the United Kingdom, and Canada. 

Although the platform’s quest to view and conversion-based algorithms prevent monetizing all types of traffic, media.net is used by many prominent websites due to its high CPM rates.

• The Media.net platform will accept websites with monthly traffic of 10,000 visitors.
• Contextual native ads and sticky anchor ads are among the features available.
• Websites with a lot of traffic from the United States are recommended.
• Approval Policy: Moderately simple approval policy, but your website must be in English, and a significant portion of your traffic must originate in the United States and California.

How to Get Started with Media.net | Code Installation Guide

Here are the steps required to get started with Media.net-

• You need to signup with media.net using the link given below. 
• Once the signup process is complete, your site will be reviewed, and you’ll be notified once your website is approved. 
• They will share with you the ads.txt lines file, which you need to update to your existing ads.txt file. Following this, you can generate the ad tags of your choice from the dashboard.  
• Use a plugin like ‘Quick AdSense’ to place in-content ads, and you can place ads on the sidebar using widgets. 

5. Value Impression: Best AdSense Alternative for Small Websites

One of the best AdSense alternatives for publishers, Value Impression, has established itself as a significant player in monetizing small to mid-sized publishers’ websites. You may use their tags in conjunction with Google AdSense to generate additional revenue. 

For new sites that Mediavine or Ezoic doesn’t approve of, it’s one of the best AdSense alternatives. Their initialization tag also loads an outstream video player, which will help you earn more money from advertisements.

• Publishers must have a minimum of 50k monthly visitors. Features include auto-refresh advertising, video sliders, and outstream ads.
• Websites with a lot of WW traffic and a lot of time on-site are recommended.
• Value Impression is one of the most highly recommended ad networks for new blogs and websites because of its simple approval policy.

How to Get Started with Value Impression | Code Installation Guide

Here are the steps required to get started with Value Impression-

• You need to signup with Value Impression using the link given below. 
• Once the signup process is complete, your site will be reviewed, and you’ll be notified once your website is approved. 
• They will share with you the ads.txt lines file, which you need to update to your existing ads.txt file. Following this, you can generate the ad tags of your choice from the dashboard by visiting the ‘Sites’ section.  
• Use a plugin like ‘Quick AdSense’ to place in-content ads, and you can place ads on the sidebar using widgets. 

6. Adplus: Best AdSense Alternative for Video Ad Monetization 

This AdSense alternative for new sites Adplus offers users in Tier 1 countries to buy instream and outstream video advertising. In addition, you can select from a variety of display ad units to run alongside Google AdSense, in addition to video ads.

• Publishers must have a minimum of 50k monthly page views to be accepted for an adplus account.
• Ads that auto-refresh, a video slider, and outstream ads are all available.
• Websites with a lot of WW traffic and a lot of time on-site are recommended.
• Approval Policy: Your site must comply with the AdSense program’s policies to be approved.

How to Get Started with Ad.plus | Code Installation Guide

Here are the steps required to get started with Ad.plus-

• You need to signup with Ad.plus using the link given below. 
• Once the signup process is complete, your site will be reviewed, and you’ll be notified once your website is approved. 
• They will share with you the ads.txt lines file, which you need to update to your existing ads.txt file. Following this, you can generate the ad tags of your choice from the dashboard by visiting the ‘Sites’ section.  
• Use a plugin like ‘Quick AdSense’ to place the in-content video widget. 

Best Google AdSense Alternatives for Mid-Sized Publishers

7. iZooto: Best Google AdSense Alternative for US Traffic

One of the best AdSense alternative lists, iZooto is one of the fastest-growing push notification platforms, allowing you to monetize your push subscribers by sourcing push ads from some of the most extensive native ad networks. 

With fair ad rates, it can monetize global traffic, especially the tier-one audience. As a result, it’s one of the best AdSense alternatives for beginners, particularly if you have a lot of US traffic.

• To be eligible for an authorized iZooto account to begin monetizing, publishers must have a minimum of 100k monthly US page views.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since iZooto is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

How to Get Started with iZooto | Code Installation Guide

Here are the steps required to get started with iZooto-

• You need to signup with iZooto using the link given below. 
• Once the signup or registration process is complete, you will be asked to install the WordPress plugin and add your site to the iZooto dashboard.
• Once your site is linked with an authentication code, you can see your visitors turning into subscribers. 

You can start sending them notifications; however, wait for a few days to build your subscriber base to a few 1000s, and then you can contact them to activate monetization for your account/website. 

 8. Setupad: Best AdSense Alternative for Sites with Worldwide Traffic

Setupad is one of the best Google Adsense alternatives, which boasts high and robust CPM rates. In addition, the entire integration process is straightforward, and their reporting is comprehensive enough to provide you with a clear image of total CPMs, bid rates, and other metrics.

• Publishers must have a minimum of 500k worldwide visitors, with a significant portion of those originating from tier-one countries such as the United States, United Kingdom, California, and Australia.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.

How to Get Started with Setupad | Code Installation Guide

Here are the steps required to get started with Setupad-

• You need to signup with Setupad using the link given below. Make sure to attach a screenshot of your website traffic. 
• Once the signup process is complete, your site will be reviewed, and an account manager will get in touch with you. 
• They will share with you the ads.txt lines file, which you need to update to your existing ads.txt file. Following this, you’ll receive the ad tags. 
• Use a plugin like ‘Quick AdSense’ to place in-content ads, and you can ads on the sidebar using widgets. 

 9. AdPushup: Increase Your AdSense Revenue by 50%+

This AdSense alternative for publishers, AdPushup, is the ideal solution for increasing your Google AdSense revenue and CTR by algorithmic learning.

Since implementing AdPushup’s layout optimization solution, publishers have seen a rise of nearly 100% and an overall sales increase of 50% and above. In addition, AdPushup’s sister business, AdRecover, will also assist you in monetizing your AdBlock inventory.

• Although there is no mention of a traffic requirement, an average threshold of 750k worldwide traffic or 300k tier-one traffic should suffice.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since AdPushup is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

How to Get Started with AdPushup | Code Installation Guide

Here are the steps required to get started with AdPushup-

• You need to signup with AdPushup using the link given below. 
• Once the signup or registration process is complete, you will be taken to the dashboard where you can add your website.  
• Once your site is approved, you can test various ad sizes and placements. These AdSense placements compete with ADX and others in real-time to give you higher CPMs.
• Next, you have to copy the ad tag and place it as instructed manually, or you can use a plugin. 

10. Monetizemore: High Paying AdSense Alternative

Monetizemore is one of the leading and best alternatives for Google AdSense, which has been in the publishing industry for over a decade and has collaborated with a wide range of publishers worldwide. It’s an excellent place to start if you want access to their AdX demand, for which they currently charge a 15 percent revenue share.

• Publishers must have a minimum of 500k worldwide visitors, with a significant portion of those originating from tier-one countries such as the United States, United Kingdom, California, and Australia.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since Monetizemore is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

How to Get Started with Monetizemore | Code Installation Guide

Here are the steps required to get started with Monetizemore-

• You need to signup with Monetizemore using the link given below. 
• Once the signup or registration process is complete, an account manager will screen your website and email you if there are any modifications required. 
• Once you make the necessary changes, your website will be submitted for approval, and once approved, you will receive the ad tags via email. 
• Next, you have to copy the ad tag and place it as instructed to you via email.

Best Google AdSense Alternatives for Premium Publishers

11. Taboola: Best Native AdSense Alternative

This AdSense alternatives for WordPress Taboola provides users with an international native advertisement platform. They can use a native widget from Taboola or their feed to boost your overall ad revenue. Taboola has a good CPC average for US traffic and can be a suitable AdSense replacement.

• Publishers must have a minimum of 1000k worldwide visitors, with a significant portion of those originating from tier-one countries such as the United States, United Kingdom, California, and Australia.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since iZooto is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

How to Get Started with Taboola | Code Installation Guide

Here are the steps required to get started with Taboola-

• You need to signup with Taboola using the link given below. 
• Once the signup or registration process is complete, your website will be sent to the review team, and once approved, the operations team will generate the ad codes for you.
• You need to update your ads .txt file and place the codes either manually or by using the Taboola plugin from the WordPress repository. 

12. Sulvo: Best High CPM AdSense Alternative

One of the market-leading Google AdSense alternatives available, Sulvo provides premium CPM and auto-refresh advertising of high quality. First, you’ll need to update your ads.txt file and add an initialization tag and a body tag to the location where you want the ads to appear.

Sulvo is based on a price prediction algorithm, which allows the buyer to estimate the winning bid price and place a bid accordingly. In addition, they collaborate with several SSPs and DSPs to ensure that your inventory has the highest visibility, yield, and CPM.

• Publishers must have a minimum of 1000k worldwide visitors, with a significant portion coming from tier-one countries such as the United States, United Kingdom, California, and Australia.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since Sulvo is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

13. Sovrn: Best Google AdSense Alternative for News Publishers

One of the most used Google AdSense alternatives in the market, Sovrn has established itself as one of the most effective SSPs for publishers. It provides full-service ad management for premium publishers and ad income uplift, AdBlock revenue recovery, monetizing website connections, and earning audience info.

• Publishers must have a minimum of 1 million viewers and a high amount of traffic from tier-one countries such as the United States, United Kingdom, California, and Australia.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since Sovrn is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

How to Get Started with Sovrn | Code Installation Guide

Here are the steps required to get started with Sovrn-

• You need to signup with Sovrn using the link given below. 
• Once the signup process is complete, you need to add your site, and it will be sent to the review team for approval. 
• You need to update your ads.txt file with the additional ads.txt lines. Following this, you can generate the ad tags of your choice from the dashboard by visiting the ‘Sites’ section.  
• You have the option to choose the minimum floor price and passback ad unit. 
• You can use a plugin like ‘Quick AdSense’ to place the in-content ad tags.

14. Google ADX: Best AdSense Alternative for Large Publishers

This best AdSense alternative list contains Google ADX, which you can gain access to Google Ad Manager, which can be very profitable. This will allow you to sell your ad inventory programmatically to interested buyers using Google’s demand.

• Publishers must have a minimum of 1 million viewers and a high amount of traffic from tier-one countries such as the United States, United Kingdom, California, and Australia.
• Features: increase website page views with targeted push notification advertising
• For better monetization, websites with a high volume of the US or tier-one traffic are recommended.
• Approval Policy: Since Google ADX is more of a self-serve site, it’s simple to sign up. However, you must have at least 10,000 US push subscribers or 100,000 monthly US traffic on your website to monetize your push subscribers.

How to Get Started with Google ADX | Code Installation Guide

Here are the steps required to get started with Google ADX-

• Your ad monetization partner will share the link to signup with an ADX child account. 
• Once the signup process is complete, your site will be reviewed, and you’ll be notified once your website is approved.
• Next, you need to integrate the ADX demand with your Google Ad Manager account using the ADX network code.  
• Once done, you can generate ad codes from your Google Ad Manager and place them on the website. 

To get the best results, you can even club two or more to understand these better. The key lies in understanding the differences between each and choosing the best one which will help you earn part-time money or passive money.

While this list is not exhaustive, other free AdSense alternatives for bloggers will be available in 2021. We urge you to go through this list thoroughly, which will help you make a wise and informed decision while choosing the AdSense alternatives for publishers. We hope you found this blog helpful and gained some knowledge about what AdSense is all about, how to make money both actively and passively from this source, and the best Google AdSense alternatives. Do let us know in the comment section what you think about this blog.