10 Best Pop-under Ad Network: Earn $10 CPM in 2022

Pop-ads are one of the most famous ad formats and is highly recommended if you are serious about making some money. It helps you make money faster, is easy to use, and serves as an excellent entry point for people who are new to affiliate marketing. Pop-under ads are a little sneaky, and they load under the page that the user is visiting and are generally found when the user shuts the window above it. You will find this, particularly among pin submits, sweepstakes, mobile apps, vouchers, gambling, finance, and lead-gen offers. It is highly recommended because you can easily get your campaign up and running and will see results right away. Here are some of the best pop-under ad networks that you can consider.

How to Choose the Best Pop-under Ad Network?

Before you go on to select your pop network, you must know to be aware of the networks that specialise in pop ads and the ones that include popup or popunder formats in their platform. You might also come across networks that are focused on niches and also have pop ad formats. This is also going to depend on what you offer and the way you structure your campaign. Here are some things to consider when you are selecting the best pop-under ad network for yourself: 

  • Demand Sources: Ask questions to your account manager before the onboarding process, especially ask for the entire list of demand partners SSPs they are working with. If there is an increase in demand, partners will certainly get higher CPMs. 
  • Ease of Integration: Some ad vendors take around a week to get your tags approved from the SSPs. Look for a partner that streamlines the entire process in 24-48 hours. Also, make sure they offer some ad optimisation from their end. 
  • Payment Terms: Look out for payment terms that are flexible and straightforward. Look out for payment terms around NET 30 to NET 60 days. There are ad partners on NET 30, NET 45, and NET 60 days; after that, these ad partners process the payments. 
  • Existing Portfolio of Publishers: Look at the existing list of publisher partners. The yield and CPM rates are usually better if grouped under premium publishers. 
  • Ad Technology: Server to server header bidding, viewability based auto-refresh, direct deals, PMPs, ad layout optimisation are some of the adtech features you want your technology partner to provide. These will uplift your CPM rates for your website. 
  • Support: Support is important. Make sure your account manager is reachable via email/skype/phone. 

10 Best Pop-under Ad Network: Earn $10 CPM

Pop-under ad networks can be a very powerful resource. Here are some of the best pop-under ad networks to consider: 

1. Propeller Ads: Best Pop-under Ad Network with 100% Fill Rates

Propeller Ads offers push notifications that help you monetise your traffic. They ensure that 100% of your traffic is monetised and their ads are manually moderated. They also bypass the ad-blocking software and increase revenue by 20%. MultiTag helps you combine ad formats and get 50% higher CPM rates.

  • Eligibility Criteria for Publishers: There are no specific eligibility criteria for Propeller Ads.  The platform can approve websites of any kind. 
  • Features: Propeller Ads offers multiple ad formats like push, pop, on-click ads, intelligent links, and interstitials. 
  • Recommend for: For better monetisation, websites with a high volume of the US or tier one traffic are recommended. 
  • Payment: They offer weekly payouts with a minimum of $5. 
  • Additional Note: Propeller Ads works well on sites with downloads and software niches.

How to Get Started with Propeller Ads | Code Installation Guide

Here are the steps required to get started with Propeller Ads-

  • You need to signup with Propeller Ads using the link given below. 
  • Once the signup or registration process is complete, you will be asked to add a website. Once your site is added and approved by the moderation team, you need to ‘add zone’ and then choose your preferred ad formats. You can choose from multi-tag, on-click (pop-under), or push notification ads. 
  • Copy the javascript code and place it just before the closing of the <body> tag on your website.

2. Adsterra: Best Pop-under Ad Network

Adsterra offers a three-level security system and provides you with the safest possible experience and an easy-to-use experience for people who wish to operate without a manager. They offer multiple ad formats, and their anti-Adblock solution increases your revenue by 20%.

  • Eligibility Criteria for Publishers: Publishers should have decent international traffic. 
  • Features: Adsterra provides multiple ad formats: pop-under, native, push, social bars, banner ads and more.    
  • Recommend for: For better monetisation, websites with the following audience niches: Games, E-commerce, Sweepstakes, VPN, and Utility Apps and Software tends to perform best. 
  • Payment: NET 7 days
  • Additional Note: They offer fast payouts via Paypal, Webmoney, Wiretransfer and are recommended by 100s of bloggers and publishers. 

How to Get Started with Adsterra | Code Installation Guide

Here are the steps required to get started with Adsterra-

  • You need to signup with Adsterra using the link given below. 
  • Once the signup or registration process is complete, you will be asked to add a website. Once your site is added, you can click on ”Get Code” next to the chosen website and place it before the closing of the <body> tag.
  • You can choose from the following ad formats which include pop-unders, banner ads, native ads, video ads, and social bar.

3. Popads: Best Pop-under Ad Network

Popads is the highest and fastest paying ad network on the market, specialising in popunders. You can set your minimum bid, you can choose to serve popunders with autoplaying sound and video ads, or you can choose to serve additional popups/popunders. You can also set your popunder frequency to best suit your website’s interests. All of these settings, if tweaked nicely, will result in higher earnings for you.

  • Eligibility Criteria for Publishers: You just need to register as a webmaster and wait for their approval email. They accept all kinds of websites, which includes a subdomain, adult sites and non-adult content. There is no minimum traffic requirement.
  • Features: Popads offers real-time reports and charts, and you have complete control over the number and types of popunders shown to visitors. Publishers can select the bid they wish to accept.  
  • Recommend for: It can be used for all kinds of sites and niches, including adults, dating and more. However, it is recommended that you use it for high-quality sites. 
  • Payment: Publishers can withdraw their earnings through PayPal, Payoneer, and Wire Transfer after earning $5.
  • Additional Note: This is a legitimate, high-paying ad network with a low payment threshold. It is secure and delivers timely payments. 

4. Ezmob: Best Pop-under Ad Network

Ezmob provides direct mobile and desktop demand through RTB, XML, Push Notification ads and Pop-unders. With simple, straightforward integration, you will gain access to various DSPs and demand partners worldwide and at a sufficient scale. In addition to their in-house technology, they provide you with various integrations options that meet current industry standards.

  • Eligibility Criteria for Publishers: The publisher’s websites should not have spam, adult, gambling, warez, spyware and adware content. The site must be made only for the advertisement purpose. The publisher’s site must not use bots, PTC sites, auto-refreshing sites, and traffic exchanges to generate fake traffic.
  • Features: Various advertisement formats, easy setup, quick to respond and sparkling advertisements, devoted support, responsive ads, real-time statistics, good CPM, and you can work without disturbing your current existing ad networks. 
  • Recommend for: This is an incredible choice for all sites except adult, spam, warez, spyware, gambling, and adware content. It is a great choice for all legal sites.
  • Payment: Net 30 days via International Wire, Bank Transfer, or PayPal.
  • Additional Note: Presently, they are only working with websites and apps are not allowed to join their network.

5. Clickadu: Best Pop-under Ad Network

Clickadu offers 360° monetisation capabilities within one place so you can maximise your revenue no matter what GEOs or kind of traffic you have on your website. They offer seven advertising formats, 100% fillrate, and high demand of traffic.

  • Eligibility Criteria for Publishers: You need to have a minimum of 1 million monthly visitors. 
  • Features: They offer multiple types of native widgets that can be placed in the sidebar, after content and more. 
  • Recommend for: News and viral websites tend to perform best with their native widgets. 
  • Payment: NET 30 days once you reach the minimum threshold of USD 100.

How to Get Started with Adsterra | Code Installation Guide

Here are the steps required to get started with Clickadu-

  • You need to signup with Clickadu using the link given below. 
  • Once the signup or registration process is complete, you will be asked to add a website. Once your site is added, you can click on ”Get Code” next to the chosen website and place it before the closing of the <body> tag.
  • You can choose from the following ad formats which include pop-unders, banner ads, native ads, video ads, and push notificationads. 

6. Adcash: Best Pop-under Ad Network

Adcash can help you boost your ad revenue irrespective of whether you are a small, medium or large publisher. Their advanced optimisation technology matches your traffic with high-quality demand and shows the most relevant ads to your users. They offer a wide range of tools and features to make traffic monetisation easy. Their publisher platform is designed to help you effectively monetise your web and mobile traffic and maximise your revenue.

  • Eligibility Criteria for Publishers: They have no eligibility criteria. However, you have to meet their guidelines.
  • Features: Multiple ad formats, auto-tag feature, high fill rates, live statistics, fast payments.  
  • Recommend for: Highly recommended for seasonal bloggers or website owners. 
  • Payment: Net 30 days via Bank Wire Transfer, PayPal, Payoneer, Webmoney, and Bitcoin. 
  • Additional Note: They have cutting-edge algorithms that ensure the best ads find their way to the right sites.

7. Richpops: Best Pop-under Ad Network

A global, high-quality pop traffic ad network, Richpops helps publishers earn more on push ads by offering personal expert support and an easy-to-use platform for maximum performance. It is 100% compatible and shows the most welcomed ads to your audience.  It has the highest fill rates, and you can monetise 100% of your inventory at competitive prices.

  • Eligibility Criteria for Publishers: It has no strict requirements for traffic volume, and it works with both mainstream and adult traffic websites. 
  • Features: Quality traffic worldwide, offers tools that improve the effectiveness of advertising campaigns, and provides help from experienced traffic experts.
  • Recommend for: Best niches for it includes dating, gambling, betting, adult, smart links, and sweepstakes. 
  • Payment: Net 30 days via Webmoney, Payxum, Wire Transfer, Bank Transfer
  • Additional Note: High-quality pop traffic ad network and one of the most notable push advertisement systems that are concentrated on the developing needs of member advertisers everywhere.

8. Rollerads: Best Pop-under Ad Network

Rollerads offers a precise selection of advertisers to ensure the minimum unsubscribe rate. It is very easy, and you only need 15 minutes to start earning from your website traffic. 

  • Eligibility Criteria for Publishers: There is no minimum eligibility requirement.
  • Features: Simple admin panel, easy to set up and allows various ways to withdraw payments. 
  • Payment: Net 30 days via ePayments, WebMoney and Bank Wire Transfer
  • Additional Note: Although newly launched, it specialises in high-performance ad format push notifications. 

9. Zeropark: Best Pop-under Ad Network

Zeropark has 97% direct advertiser coverage and only works with direct advertisers. Their bidding model rewards publishers in delivering high-quality traffic. Publishers that do will see their CPMs increase rapidly. You can gain more insight into your traffic as you dig through the data displayed in one of the best publisher UIs in the industry.

  • Eligibility Criteria for Publishers: They have no minimum criteria that one has to meet. But, you have to make a minimum deposit of $200.
  • Features: User interface, support, different campaigns, which are RON, keyword, target, or multi-geo.
  • Recommend for: This is highly recommended for all verticals, including both adult and non-adult.
    Payment:
    Net 60 days via PayPal and Wire Transfer.
  • Additional Note: They allow four different campaign types, which is a great way to get targeted traffic to your offers, website or blog and with their various campaigns, you can reach out to people who are more likely to click on ads and convert.

10. Exoclick: Best Adult Pop-under Ad Network

Exoclick provides a global solution and monetises traffic from every country with a 100% fill rate. It allows you to run your own powerful programmatic ad platform with their SaaS Technology. You get detailed statistics on your ad zones in real-time.

  • Eligibility Criteria for Publishers: There are no criteria that you have to fulfil. You just have to sign up, and once you are verified, you can start.
  • Features: More than 20 different ad formats, optimised targeting, behavioural retargeting access to big data statistics, strategies analysis tools to improve ROI, data refresh every 60 seconds, dayparting, and 24/7 customer support.
  • Recommend for: Specially built for adult content, but they offer quality control, fraud and bot-protection. 
  • Payment: Net 20 days.
  • Additional Note: ExoClick helps publishers monetise their traffic while partnering with other DSPs and ad networks. Their ads are served globally.

How to Get Started with Exoclick | Code Installation Guide

Here are the steps required to get started with Exoclick-

  • You need to signup with Exoclick using the link given below. 
  • Once the signup or registration process is complete, you will be taken to the dashboard where you need to click on ‘new site’.  
  • Once your site is approved, you can create zones and choose your preferred ad format. Exoclick offers a number of ad format options and I suggest you try a few ad formats to maximize your revenue. 
  • Next, you have to copy the ad tag and place it before the closing of the <body> tag.

11. Evadav: Best Pop-under Ad Network

Evadav helps you balance monetisation and user experience. You can choose the payment method and language. It lets you watch your stats in real-time, control different traffic sources, and more. They protect your audience from malware and over-aggressive ads.

  • Eligibility Criteria for Publishers: They have no minimum requirements.
  • Features: only verified advertisers, a wide selection of landing pages for all kinds of traffic, integration with plenty of trackers, personal account manager.
  • Recommend for: Highly recommended for sweepstakes, dating and gambling websites.
  • Payment: Weekly payouts. 
  • Additional Note: They offer a super user-friendly interface and provide a convenient layout of reports that make analysis fast and effortful.

How to Get Started with EvaDav | Code Installation Guide

Here are the steps required to get started with EvaDav-

  • You need to signup with Evadav using the link given below. 
  • Once the signup or registration process is complete, you need to  ‘create a stream’ and choose your preferred ad format. 
  • Evadav offers certain types of customization for the ad formats. Once you generate the javascript code copy and place it just before the closing of the <body> tag on your website so that the ads can show up.

It is highly recommended that you test your ads of various traffic sources and find the network that performs well for you. You will see that some perform better than others, some that are more suited to the offers that you wish to run and more. You can always optimise your campaigns by pausing the traffic sources that are not converting for you and being focused on the ones that are. You will also find networks that are particularly competitive for your niche, so test and optimise your campaigns before you commit to a large ad spend. You can consult our list of the best pop-under ad networks for starters and can reach out to me at [email protected] for a custom setup. 

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Looking to Increase your Ad Revenue: Get in touch with me for a personalised consultation and increase your ad revenue across native, display, video (instream and outstream), in-app and other verticals. I also assist in customized DFP setup, header bidding, and content creation strategy. My skype id is: ronniedey. Feel free to connect!