YouTube has over 2.3 billion users worldwide and has shown that video marketing is here to stay. Publishers are increasingly using video ad networks to reach a wider audience and form connections using creative storytelling. Video ad networks are helpful to both publishers and advertisers to trade video ad impressions are a vast scale. Video …
Sticky banners are capable of bringing higher eCPMs and revenue in the open exchange, provided the viewability or the active view metrics are increased. Publishers can make use of auto-refreshing sticky banners on websites that have high engagement and user timestamps. While choosing a banner ad network that offers sticky banner ads; ensure the following: …
Smart Link ad networks have gained a lot of popularity now. These are essentially links that contain various offers in them. SmartLinks are URLs using which you can redirect traffic to the correct offer on the basis of targeting on Geo, device, and more. This helps you use all of your traffic waste and not …
Adult websites account for a major portion of internet traffic, and monetizing adult websites and blogs nowadays isn’t much of a hassle. A lot of ad networks and ad formats have eventually emerged to help publishers in monetizing their inventory. If you’ve traffic on your adult website, you can monetize them with offers like in-page …
Choosing the best ad networks for Indian publishers can be a task. Indian traffic doesn’t have high CPM rates across open exchanges, and thus, having the right ad stack is crucial if you are looking at monetizing your inventory. It can get a little tricky to choose the best ad network for Indian traffic. Choosing …
Before we delve into the best push ad networks, it would be helpful to understand what push ads are. Push ads are currently bringing major changes in the affiliate world, and given their volume, they are expected to grow and will undoubtedly help you take your ad campaign to the next level. These are essentially …
File downloads, movies, and streaming sites are not always easy to monetize. However, they are easy to fetch a good volume of search traffic, and a lot of similar sites are generating good revenue by using a lot of ad networks. The conventional banner and native ads don’t tend to perform well on such sites, …
Pop ads are one of the most famous ad formats and are highly recommended if you are serious about making some money. It helps you make money faster, is easy to use, and serves as an excellent entry point for people who are new to affiliate marketing. Popunder ads are a little sneaky, and they …
Native ads are 50% more likely to grab the attention of your target audience without being intrusive, and more importantly, they also produce a click-through rate that is almost ten times better in comparison to conventional display advertising. This is one of the reasons why native ad networks are now gaining more popularity now to …
Before we delve into the best header bidding networks, it is important to understand what header bidding networks essentially are and what they do. Header bidding is an advanced programmatic technique that allows publishers to put their inventory out for multiple SSPs and ad servers before they request ad servers. So, these networks have programmatic …